Private personal assistance, for the whole of your life.
Your PA
Your Fixer
Your Lifestyle Manager
Welcome to Ten Ahead
As featured in Tatler and The Telegraph. Working with teams at L'Oréal and the NHS.
Ten Ahead is a private lifestyle office in Mayfair. We give founders, chief executives, public figures and globally mobile families what their working lives have always had and their personal lives rarely do: one senior person who runs all of it. Personal assistance, lifestyle management and access, held together by your Chief of Life, who looks after your personal world the way a chief of staff looks after a business.
In practice, that means the family holiday booked end to end, down to the childcare handover. School applications run from first visit to offer. A house move managed while a member was in Singapore, a specialist appointment found in four hours, a birthday remembered in March rather than the week before. The same person every time, who already knows your life, so you can simply send a message rather than write a brief.
Where to start
Two ways we work with you
Some people want help running their personal life. Others need it for work, or for the business they lead. Start with whichever fits.
For leaders and organisations
For founders and executives who need someone managing life around a demanding career, and for the private banks, family offices and firms whose clients expect that same level of support. Think of it as a personal chief of staff, working in the background so nothing slips.
IN PRACTICE
A year, mapped before it begins
Most people plan their work year carefully and let their personal year happen to them.
You end up with a passport stuck at a consulate during the one fortnight you needed to travel. Leave booked three weeks before it starts. A tax deadline met in a panic because the paperwork was in four different places. A parent whose care needs have been changing for months, with nobody really looking at it.
So once a year we sit down with our members and go through the whole thing. Not a to-do list, but the twelve months ahead and where the pressure sits: travel, school terms, the appointments that have been put off since spring, the money conversations, the birthdays and anniversaries, and the one or two things everyone knows are coming but nobody has said out loud.
Some of it we take away and run. Some of it belongs to someone else, and we make sure that person has it.
What members usually say afterwards is that the year felt smaller once it was written down.
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Our Services
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When It all lands on You
There’s a version of success that looks completely fine from the outside and feels relentless from the inside. You’re capable, you’re resourceful, and somehow that’s become the reason everything lands on you.
Your dedicated lifestyle manager takes ownership of the life running alongside your life. Travel, healthcare, household, education, the reservations, the errand you’ve been putting off for three weeks, the decision you need a clear head to make. All of it, handled by someone who knows your world, thinks ahead, and is there when you need them.
Corporate Concierge
For private banks, wealth managers, and organisations whose clients expect more than concierge.
Ten Ahead delivers executive personal assistant and lifestyle management services as a white-label or referral partner — handling the operational complexity of high-value lives with complete discretion, continuity, and care.
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Built around People not process.
In a world increasingly shaped by automation and algorithms, genuine human attention has become the rarest luxury of all.
Our lifestyle managers work one-to-one with every member, taking the time to understand not just what is needed, but how they think, what they value, and what exceptional looks like for them specifically. That understanding shapes everything we do.
Drawing on a trusted network of specialists, partners, and advisors built over years of working at the highest level, we handle life’s demands, wishes, and needs with the kind of foresight and discretion that only comes from a relationship of genuine depth and care. The result is a private lifestyle experience that is entirely personal, consistently outstanding, and designed to grow with you.
Run the empire We’ll run the rest.
Run the empire We’ll run the rest.
We Partner with Organisations
The Private Lifestyle Partner for Organisations Serving UHNW Clients, VIPs and High-Profile Individuals
Ten Ahead is a boutique private lifestyle office based in Mayfair, London. We partner with wealth managers, private banks, family offices, security firms and advisory practices to provide the layer of personal lifestyle management that sits beyond your core offering, and that your clients need more than they typically say.
Our Insights
My life is unrecognisable in the best way since Ten Ahead arrived. From event bookings and script rehearsals to handling returns and scouting sensory-friendly restaurants, their foresight turns my chaos into calm every single day. Sarah is a vibe.
Proudly Aligned With
